The Empty Party Scenario
At Brand Advance we have a steady stream of people that discuss their online ventures with us both from a marketing and web development perspective. A relatively large amount of these projects involve some sort of community or social aspect. When it comes to growing a community based site or social network I [...]
A Lesson in Communication from Sun Tzu
I’ve always enjoyed reading inspirational or thought provoking books when I have the time. I’m kind of a geek at heart and love learning about history, ancient philosophers and other wise men throughout the centuries whose names have lived on and words have remained relevant long after their time. One such person is Sun Tzu, [...]
IZEA’s Site Get’s An Upgrade
I had to make a post to give props to our design & marketing team at IZEA for releasing a new version of IZEA.com. The new interface allows for so much more informative content and looks great!
By visiting IZEA’s site you can view an awesome case study on IZEA’s social media campaign for Kmart and [...]
Top Ten Reasons Why Internet Marketing is the Way to go in 2009
We all know that the economy has taken a turn for the worse. Though this is taking a toll on most people and businesses it presents an opportunity for online marketers. Many companies are slashing their marketing budgets leaving little money to dedicate to traditional forms of advertising such as TV commercials, publications, billboards etc. [...]
Ny Trip Re-cap & Thoughts on Time Square vs. Social Media
I just returned to Orlando yesterday evening from the SMX conference in Nyc. All in all it was a great trip. The conference went very well and a lot of people expressed interest in what we are doing and were eager to learn more about how Social Media can grow their business. On Monday night [...]
Free Social Media and Marketing eBooks
Chris Brogan recently posted a great list of free eBooks on Social Media and marketing. I enjoyed them and thought I’d share them here….Enjoy!
The New Rules of Viral Marketing - David Meerman Scott
Marketing Apple - MarketingApple.com
Masters of Marketing - Startup Internet Marketing
Podcast Marketing eBook - Christopher S. Penn
Google Adwords [...]


